Marketing

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Internet Marketing FAQ

Posted by is June 21, 2010 (8) Comments

It seems to me that anyone who writes a blog that deals with subject-specific know it, always comes to check the emails in the mailbox of the blog finds new emails that include new questions.

After all part of the concept of writing a blog is the desire to help others. A wide field of Internet marketing as much information online that can be found on the Internet leads nowhere and very difficult to pick out the really important things in question to someone who "Songs" seems the most logical.

Blog started at the beginning of our email questions to a variety of topics some of which were simple and could easily answer and some did not even know the answer, looking for ourselves.

Lately (even though we have registered relatively regular basis) we get more and more questions, email (can be first blog search results, or maybe just the field is becoming more common) some of which we know the answer and some or no simple answer, or we just do not know enough to form good to advise.

I know Shachsedtam but I know it seems strange to you but we do not know everything :-)

We decided to take the initiative and raise project (non profit) of the questions and answers about Internet Marketing in Hebrew.

We know there are already forums in a long time but in the online marketing platform gathers all the questions and answers in one place we have not seen yet in Hebrew.

Concentration of benefits in an orderly manner FAQ and long discussions with rating capabilities of the answers are clear enough.

Anyone who knows the platform known as Stackoverflow questions (or any other similar platform) might see similarities.

Very simple concept anyone who wants to can ask a question and anyone who thinks knows the answer can reply to the answer.

The question author can choose from all the answers to the answer that seems best in his opinion and thereby help others find the best answer quickly.

How to use the site

Despite my opinion on how to use a very light and require explanations and unnecessary, I decided Loahbaher few things even if you do not know the type of the above platforms.

To begin to ask questions or answer answers you need to register to the site, the application process is easy and short.

Each user has a personal card which he can fill in the details and personalities including its URL and thereby promote himself.

Personal promotion and partner referral links or promotion of a site is not relevant in the questions or answers to questions within.

Promoting such a course site is prohibited by the terms of its major drawback, however, he hits impression question / answer and makes it no credibility.

Each user:

  • Can ask questions
  • Questions and answers are
  • Rate questions exist.
  • Respond to the questions / answers there.

What is the point of rating questions?

Each user is given the option to vote for the questions, if the question seems important or interesting you can vote for the opposite course.

What is the difference between the Reply to comment?

Any user can answer an answer or respond to questions / answers, the main purpose is to refine or expand things.

Comment is not intended to open discussion, debate should be answers to fundamental questions.

Looking for more help? Page also prepared a general help for those who finds it difficult or do not know the platform.

End

The main purpose of the site is to help create a place where you can find answers to new thought and direction.

We know that without the contribution on your part would not find, so anyone who reads our blog and think that the idea could help him be happy to see you on the site, and anyone the impression that a blog post and think the subject should be happy if you publish the post in your site if you really lazy enough to link also.

Opinions / comments / improvements will be of course welcome.

Categories: Marketing Tags: , ,
She

Conclusions from the past month and some tips

Posted by is March 16, 2010 (5) Comments

We know we disappeared ... promise you not abandoned the blog. Of course our ultimate goal is to make money and that's exactly what we were doing while we were here :)

Well, last month we've mostly experience in online marketing and post information that is more an overview of what we did and some tips how:

  • Marketing Media Buying. The truth is that until recently Siooknu products only through major search engines (Google, Yahoo and MSN) and we media buying experience. Media buying can be a big advantage and can drive traffic to your website is very relevant Omateorgteat. For example, if you marketed Rziia balls, your target audience is people with extra weight. For example dating site advertising surfers who have the following criteria: gender, age range, etc. can build a good Lknuort (people who want to meet a spouse will want to look good and feel good about themselves and have an emotional aspect here that you can use it for sale for example). Of course this is only an example but that's the idea.
  • Network Marketing Ahkonatnat using Image Ads (Google can only for now). We have no recommendation on the use of images Adas still, we have two new campaigns where we only use images Adas. We have a feeling that your CTR (ad) is higher than that picture always catches the eye than text within a site filled with text as it is, but when we have tips and I'll post about that too. If your creativity zero Just come in all sorts of sites will photograph the screens with the banners you find you like it, keep them all in a folder on your computer, just Copy all kinds of elements and designs from there. Most simply can not be!
  • Understanding Hapiliat manager. We're not the first and so they recommend, but we took quite a while until he fell token we should probably take advantage of the benefits of Hapiliat manager. In the end, your profit is his profit. Probably the manager, see works on commission, so it is important to be your campaigns will succeed. Also, is the linking between you and the various advertisers, he sees the big picture, knows what successful campaigns, can give you tips where you should market the product, which target audience, how to improve your landing page ... and much much more equal, especially if you are new you do not have a partner in consulting him. Typically, there Hapiliat manager and ways to contact with your account will partner network, if he is not listed just send mail to support.
  • Focusing on creating a massive traffic. After so many attempts and failures in online marketing, we concluded that a very important one, without movement there is no money, period. There's no point to start thinking if your landing page to convert or not enough traffic that you have to test it. First of all, think what the best way to reach your target audience, and only after you get it, you will begin to see if your landing page to convert and how it can be optimized. We believe that Firefox is not good that he has massive traffic (Omateorgteat) will convert the end. How convert, whether he would be profitable and so that's the next step. Here come the split Testinge landing page optimization, but not before you've the traffic checkpoint. Split Testinge context of optimization, we came across the following site - WhichTestWon the split Testinge landing page. The most interesting ... worth a peek!

And if you remember this post - " Using Abkonatnat Network "I wrote it about a particular product for quite some time ago we made a page on Squidoo, getting traffic through SEO only his conversion rate is relatively high. After this project a bit pushed aside, is currently in a raise Lkontante, and I just been waiting to see what results it will bring us. Recently, Google increased its ranking and it also appears for more keywords, conversion rate really pretty and payment for each sale ($ 50), so I predict that if we move to more relevant and will help increase our income from it even more. I'll keep you posted later as I promised ...

S it for now,

Have a lovely week!

Categories: Marketing Tags: , ,
He

Yes we are still here

Posted by is 20th February, 2010 (7) Comments

First before we start I want to tell you we disappeared a bit but we definitely still here.

With the workload did not leave us to update the blog regularly even though if I said I'll try to update it again and probably more memorable workload.

A good friend who had disappeared recently told us "you do before you write later."

So where are we and what have we done?

Recently worked on several projects. One of the more serious projects we have built the last two months has created "money machine" idea is pretty simple and includes several components:

1. Creating a site with unique content is updated every time.

2. Bringing traffic to a number of different sources in addition to Google (which is very difficult to rely on cold days.)

3. Making money movement.

So far it sounds like all action plans read books, those who sell them at $ 179.99 Abkelyakvenak promise you this weekend that'll be a millionaire.

The real question is how to create such a site making it a machine?

We decided to learn from our past, one of our old site, a site that already exists for almost two years we managed to bring in traffic from 40,000 unique visitors per month within a year all without more effort, almost no backlinks without having to register a single word of text.

The main problem of that site is the quality of traffic. For some reason we could not make the traffic is money. All our efforts have shown us that we have an audience of visitors who will buy any product (probably because he had no money) not to click on an advertisement (except for AdSense and that is not much) and will even e-mail address, even things that interest him.

I'll be real and say we could try more, but we decided to leave this site and think in a different direction meantime. The goal is to build a site identical to the general idea although not the same structure but to a quality audience that could contribute to the final goal - profit.

Let's start the first phase - How do I create unique content without having to register it?

Quite simply copy!

Many of you will say if you copy and then non-unique content? Google will not rank it in the good and the site will detect motion.

The main problem with the above statement is only true in part, for one thing, Google is only one traffic source from many different traffic sources and sometimes not even the main source of traffic.

But even if we only have to remember that Google Google is just a machine and each machine has rules could be circumvented if only "understand" how they operate.

Google's main goal is to conquer the world .... Sorry not what I meant, the main goal of the Google search engine is to give value surfer and all the other rules invented by a number of backlinks, unique content only going to serve this goal.

So far not renew anything but creating a site with user real value Google will rank it well and sometimes even above the original site content was taken from them.

How to do it? Creativity ...

Step Two - Traffic Sources

Like I said the first phase, in addition to concern that Google will scan the well site should remember that Google is not the main source of traffic present social networking sites are the source of cheap, efficient movement (you could say almost free) distribution of social news sites would make any movement.

Even at this stage should be a little smarter and not just add a button next to any content sharing, there are smarter ways to spread the word in the virtual world automatically and efficiently.

You will not find existing services that do the work you will need to share these systems for yourself.

Step Three - Making money movement

If you are here it seems to me that this step does not need to explain.

So how is the project?

The project was running, still produces a large movement but on the other hand is less than a month there is movement in terms of organic SEO can say that he almost does not exist.

Of course we will update you when will be new.

Have a good week and productive ...

Categories: Marketing Tags: , , , ,
He

Construction of a number of sites that advertise - something good replication

Posted by is July 7, 2009 (2) Comments

While building the project we talked about the previous post , we decided that we have a little more work the way that can increase the amount of revenue to our existing and replicate successful campaigns.

One of our successful campaigns in the country is actually working relatively well (although we talked about post search for the fees disappear , but since he started to show small signs of recovery we hope to attract.)

We decided to take the same advertiser to try to bring traffic to a slightly different angle.

According to our calculation of the conversion relationships we need to bring all the top sites that publish the amount of 300 visitors per day, in order to get a steady income of NIS 4,500 a month.

Amount not to approach our expectations, but revenue is still top traffic originated mainly from organic SEO, so this is definitely a nice real passive income.

That is the primary goal is to increase traffic to sites and thereby increase naturally increase the amount of leads from advertising.

The only problem we found in front of us (you could call it a problem for the rich) is the direction in which we marketed the same advertiser, we hardly dominate the market (except that annoying contestant recently talked about).

In most expressions Ahatahrotim We are the top ten on Google.

To make people look more the same expressions Unfortunately we can not yet decided on a project so versatile and quick and construction of several more sites that publish but this time from a different angle, the big advantage is obvious and of course increasing traffic to the same advertiser.

Fortunately, the side project is already in the process of finishing last will be happy to report results by the appreciation will begin to give the mark a month.

Of course we will update as soon as new.

Categories: Marketing Tags: , ,
She

Landing Page Value Added

Posted by is June 8, 2009 (0th) Comment

Yesterday I have to "or" There was a discussion about affiliate marketing pace of our progress. Already registered we do a little passive income organic movement, but to reach our goal, very important for us to succeed in the partners that we enjoy to market products, and of course you can make money very beautiful domain.

If I actually analyzes the campaigns we have to this day, everybody's common denominator is they all pretty much the same concept. Wrote a lot about landing pages, wherever possible, all the places listed more or less the same, the scheme such as a method of psychology. It looks pretty much like this:

לספר שבמקרה שמעת המלצה על פתרון שפשוט עבד להגיד לקורא שאם גם הוא רוצה לפתור את הבעיה שלו אז שיבדוק את את הלינק הבא לשים לינק או כפתור עם קריאה לפעולה אחרי כל זה לקוות שהצפרדע נבלעה… Create solidarity with the reader and tell him you are faced with exactly the same problem until recently tell what ways to deal with the problem you tried to tell the case heard recommendation on a simple solution worked tell the reader that if he wants to solve his problem then check the the following link to put a link or button with call to action After all that hope frog disappeared ...

On the one hand there is much sense in this pop psychology, the problem is not the method in my opinion, the problem is lack of originality and lack of creativity! After all, "everyone" say it's pretty much the formula for writing a good landing page, but who said you have to do what everyone does to be successful?

The common denominator of all the landing pages we have until now been agreed by the above, and I think a language problem!

We have decided to abandon the agreed this boring and think it much larger. We have decided that began the next campaign we intend to raise, which is already being prepared, the first thing we want to focus on this added value.

There are plenty of competitors in the market, every search engine when we check, so why should the customer clicks on our ad actually choose our product or another product? If we give him the other value-added resellers and do not let him, chances are that if he did want to purchase the product it looked online, he would buy it through us.

Language course comes the question how to find value-added market is flooded with marketers?

  • Market research on competitors to which we are interested in, and intent is not only competition sponsored links appear, but also organic results listed competitors. Just enter the site, look at it mirrors the buyer's eyes and think what is missing on what additional information can be added to upgrade it and make it more convenient and user friendly potential buyer?
  • A lot of creativity. Left agreed, left the landing pages that "everyone" say you build to succeed, left psychology. Go for something big.

We took a few days grapple with the question of the value added niche we're working on, so do not despair, it is not easy at first, especially when used to market products Kelyakvenak, but if a lot of experienced marketers physical products are marketed successfully, we and you can.

Have a good night :)

Categories: Marketing Tags: , ,
He

NLP - mass psychology and marketing theory

Posted by is April 15, 2009 (0) Comment

If you live in Israel and would probably roads lately seen the ads for NLP learning centers in Israel.

Those who do not know what NLP? I will not explain here a little Google search will give a lot of results that really do not give you any explanation of what is really NLP.

I will not sell you to market online should know NLP or psychology should know some (it is certainly true) I just want to go the other way advertisers look at all the products published by the NLP.

Once you were looking at how they sell the product?

Google search results will be funded much, look at the wording, what they really trying?

All ads without exception did not touch the real product, but what do you as a consumer will get it, everything is personal benefit you receive the product.

Sometimes when we marketed product, especially if a physical product is very easy for us to market its properties but because people do not buy this or that property they buy for personal benefit!

Purchase process is completely emotional process, after all there is no difference between the BMW 320 car and any other motor vehicles average 1,600 (BMW importers I apologize, I would like to download the above remark for BMW 760).

People buy because they give the product benefit, the decision whether to buy this or that product is very low number of cases is based on logical considerations come clean in most cases a lot of emotional considerations.

Consider, for example a product from the domain where almost no consideration to the emotional impact: a baby carriage.

One would think that parents will buy a baby carriage only technical characteristics: safety, height, functions. But conversations with several friends and married couples up an interesting argument that they are part of the reason he bought a cart-specific outer beauty!

I must tell you that the baby does not know what cart he drives and he does not brag about in the garden cart with the company, consideration of beauty comes from the parents they want to cart you will see beautiful they go with her on the street.

Also pretty obvious beauty trolley least not imply the safety or any of its other of its functions, but still he went into one of the considerations for choosing cart.

I'm sure not renew anything a lot of people but sometimes a good idea to remind ourselves before we prescribe a landing page or ad on Google that we sell a specific person probably will buy the product not because this or that property but because the product will benefit him personally.

Finally those who have not read the post of Ran my fiance Ken Akilastin arrives in Israel , you can find a lot of good clips of the man and his videos on YouTube nice tips .

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